Shopify themes made to move.
MotionSwan is a design studio for Shopify themes. Every scroll, hover and tap is drawn with the same care as the layout.
Meet Rouge.
Our first theme, for beauty brands that want the store to feel like the product: soft, bright and easy to shop. More presets follow on the same theme.
- Product cards that lead with colour.
- Kits, bundles and a shade quiz built in.
- Reviews, before and after, and a journal.
Motion is part of the design.
We decide how each thing enters, answers and leaves before we draw it. The same rules run through every theme.
In and out are one gesture.
A colour that slides in slides back out the way it came. Nothing blinks away.
Colour follows the surface.
Labels turn white only when the pill arrives, and back once it has gone.
One after another.
Each card changes a beat after the last, so the eye knows where to look.
Smooth, never busy.
Soft curves, slow trades. Nothing wobbles or fights the product.
Scroll sets the pace.
Scenes play with your scroll: stop and they wait, scroll up and they rewind.
Light enough for every phone.
Handwritten CSS, no library. Ask for less motion and the store still works.
One theme, many presets.
Rouge is the first preset. Each new one gives the same theme a different brand world, with its own type, colour, imagery and motion.
Let's make your store move.
We are a small studio that designs and builds every theme ourselves, checks it at every screen width and keeps it inside the Shopify Theme Store's performance rules. Ask us anything about Rouge or what comes next.